Within one month, we saw a 30% increase in overall admissions, 40% increase in OON, and over a 100% increase in private pay admissions.
Case Study: Growing Census While Reducing Cost Read More »
We’re currently running a few campaigns leading to cost per admits around $2,500 (divide total amount of ad spend for
High ROI Facebook Ads for Addiction Treatment Read More »
A growing number of Private Equity firms are looking to get into the addiction treatment space, but many are jumping
There are many new players coming into the field of addiction treatment, ones who aren’t necessarily aware of the history
A Brief History of Addiction Treatment Marketing Read More »
There’s been a lot of talk about shady operators in our field, but, let’s be honest, there are just as
How to Spot Shady Addiction Marketing Companies Read More »
The failure of most addiction treatment marketing campaigns is that they misunderstand the fundamentals of marketing. This is not surprising
Addiction Treatment Marketing: The Fundamentals Read More »
Just a 2 or 3 years ago, it really did seem like money grew on trees, or, more accurately, from
The PPO Model is Dead. Time to Pivot Now. Read More »
Alcoholism, Treatment, and a Need for Change When I tell people I’m the CEO of a company that specializes in
Why Addiction Treatment: Spotlight on Our CEO Read More »
Seems counter-intuitive, right? Aren’t more calls better? When we talk to most centers about marketing, the number one thing they
Why Your High Call Volume Is Killing Profitability Read More »
According to an official press release late yesterday, Facebook is following in Google’s footsteps and requiring official verification for any advertiser